If you’re passionate about pups and love getting creative in the kitchen, starting a side hustle selling DIY dog treats could be your perfect opportunity. Pet owners are always on the lookout for healthy, homemade alternatives to store-bought snacks—and that’s where you come in.
In this post, we’ll guide you through the basics of making DIY dog treats to sell, what ingredients to use (and avoid), packaging ideas, tips to stand out in the market, and even a few best-selling recipe ideas to get you started.
Why Sell Homemade Dog Treats?
The pet industry is booming. According to the American Pet Products Association, Americans spent over $100 billion on pets in a recent year—and a growing chunk of that goes to natural and organic pet foods. Dog owners are willing to pay for healthier, handmade options that offer transparency and quality.
So if you’ve got the skills and love for animals, there’s a thriving niche waiting for you.
What Makes a Good DIY Dog Treat to Sell?
Here are the top things pet parents look for in homemade dog treats:
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Simple, recognizable ingredients (like peanut butter, pumpkin, oats)
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No preservatives, fillers, or artificial colors
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Grain-free or allergy-friendly options
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Unique shapes, flavors, or seasonal themes
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Attractive, eco-friendly packaging
3 Easy DIY Dog Treat Recipes That Sell
1. Peanut Butter & Banana Bites
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1 banana
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1/2 cup natural peanut butter (xylitol-free!)
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1 cup oat flour
Why it sells: Simple, nutritious, and safe for most dogs.
2. Pumpkin Apple Dog Biscuits
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1 cup pumpkin puree
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1 grated apple
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2.5 cups whole wheat flour
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1 egg
Why it sells: Pumpkin is great for digestion, and dogs love the taste.
3. Sweet Potato Chews
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1–2 sweet potatoes, sliced thin
Why it sells: Minimalist, vegan-friendly, and chewy texture dogs enjoy.
Bake slices at a low temperature for 2–3 hours until they dry out and become chewy.
Tips for Selling Your Dog Treats
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Start at local farmer’s markets or Etsy.
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Use cute branding: think paw prints, kraft paper, bone-shaped tags.
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Offer sampler packs or mini bags for first-time buyers.
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Don’t forget to label ingredients clearly and add a “best by” date.
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Take eye-catching photos for your online store or social media.
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Research your local cottage food laws or requirements for pet treat sales.
Frequently Asked Questions
Are homemade dog treats safe?
Yes—if you use dog-safe ingredients. Avoid anything with xylitol, raisins, chocolate, grapes, onions, or excessive salt.
Do I need a license to sell homemade dog treats?
It depends on your local/state laws. Some places require a pet food license or kitchen inspection. Always check your area’s requirements before selling.
How should I price my dog treats?
Factor in ingredient cost, packaging, time, and profit margin. Most sellers price small bags between $5–$12.
How long do DIY dog treats last?
Shelf life varies. Treats with moisture (like pumpkin or banana) may last 1–2 weeks. You can extend shelf life by storing them in the fridge or dehydrating them.
Final Thoughts
Making and selling DIY dog treats is more than just a fun hobby—it’s a real business opportunity. With low startup costs, high demand, and the joy of making tails wag, you can turn your kitchen into a mini treat shop that dog parents trust.
Whether you’re looking for extra income or dreaming of a full-blown pet treat brand, starting small with high-quality homemade goodies is a great first step.
Helpful Notes:
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Always test your treats with your own pup (or friends’ dogs) for feedback.
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Invest in cute silicone molds or custom stamps to give your treats a unique flair.
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Consider adding value with eco-friendly packaging or a “Dog of the Month” club.
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Want to go further? Team up with pet influencers on Instagram to promote your brand.
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